No official or credible sales figure for GTA 6’s first 24 hours exists. Rockstar and Take-Two have not published any revenue or unit sales data since the game launched on November 19, 2026. Any number you see online, whether it is $500 million or $1 billion, is a fan estimate or clickbait, not a confirmed fact.
For context, the only hard numbers available are on the video side. Trailer 1 pulled about 93 million YouTube views in its first day back in December 2023, and Trailer 2 hit roughly 475 million views across all platforms in 24 hours. But views do not translate directly to sales, and no retailer or analyst has provided a verified day-one figure for the game itself.
Take-Two’s next earnings call is expected in early February 2027. That is the earliest likely point where management might mention sell-through or revenue numbers. Until then, treat every reported 24-hour total as speculation. The game is digital-only at $79.99 for Standard and $99.99 for Ultimate, so first-day revenue would depend heavily on the share of Ultimate pre-orders, which is also undisclosed.